8 3/8 inches by 5 3/8 inches white handbill with black writing. Most of the front is a picture of Robert Kennedy with a copy of his signature in a white space under the picture. The back of the handbill has three sections. The first is a quote from Robert Kennedy announcing his campaign for the presidency on March 16, 1968. The middle has a brief paragraph talking about the hope Kennedy can provide and then lists seven ways in which he can. They range from goals, experience, and his character. The last section is another quote. At the very bottom is black letters spelling "KENNEDY FOR PRESIDENT 200 L STREET, WASHINGTON, D.C. CHAIRMAN: JOSEPH GARGAN". Union imprint in bottom right corner.