FALSTAFF BREWING Corp has closed its office at 5050 Oakland Ave., following the financial takeover of the corporation last April by Californian Paul Kalmanovitz. Shortly after Kalmanovitz gained control of the St. Louis-based brewing corporation, the headquarters was transferred to California, a number of executives were either transferred or let go, and a few personnel were moved to the St. Louis brewery on Shenandoah Avenue. On Tuesday, the building itself was closed and Falstaff is seeking a lesee for the furnished property.
When beer came back in 1933, Falstaff was the first brewery in the country to receive a U. S. permit for beer production. Firm's founder, Joseph Griesedieck, right, is shown accepting the number one permit from Internal Revenue Officer Louis Becker.
"Beechwood chips, sterilized in a cooker, are placed in the Anheuser-Busch Lagering Cellars (above). Here the beer ages, and "krausening," a costly second fermentation, produces Budweiser's natural carbonation and flavor."
"Anheuser-Busch officials completed the purchase of a 160-acre tract of land in the Tampa, Fla., Industrial Park here yesterday. August A. Busch Jr., president, said a new brewery would be built on the site. Taking part in the meeting were (from left) John L. Wilson, Anheuser-Busch executive president; Busch; Ellsworth Simmons, chairman of the board of of Tampa County Commissioners; Henry Toland, vice president of the Exchange National Bank, Tampa, and Louis Swed, president of the Swed Distributing Company, Texas."
Original caption: "Seven workmen fell yesterday from the second floor of a building being razed at the Anhueser-Busch Brewery when a beam collapsed under them. All were injured, four seriously. The men plunged through the hole in the background. All seven are Negroes."
Original caption: "Massacre made military and advertizing history - Custer's last fight, the Sioux massacre of the 7th Cavalry at Little Big Horn, took place June 25, 1876. The same year, Adolphus Busch introduced Budweiser, the brew that would go on the become the largest selling beer in the world. By coincidence and uncanny marketing instinct, Busch acquired the right to this now-classic painting of the slaughter. In 1895, Busch commissioned F. Otto Beckler, a Milwaukee artist, to copy the work for lithographic reproduction. Anheuser-Busch made one million prints of the painting. Most of them were displayed in American saloons, and were credited as an early breakthrough in mass marketing and production merchandising - one of many that paralleled the rise of Budweiser, now celebrating its 100th anniversary."
"Cold Brewery - Temperatures near zero yesterday created enough steam to make the Anheuser-Busch brewery at Seventh and Lynch streets look as if it was a raging inferno. It was, however, an exception to that old adage about smoke and fire. There was plenty of the former, but none of the latter."
"This is part of the $150,000,000 in brewery equipment idled by the work stoppage at Anheuser-Busch, Inc. This picture shows the deserted equipment on the sixth floor of the bottling plant."